At Willis & Company Auctions, we specialize in helping organizations turn generosity into real, measurable impact. A well-executed benefit auction doesn’t just raise money—it creates energy, competition, and momentum that drives giving beyond expectations.
We partner with nonprofits, foundations, and event committees to design and execute auctions that engage your audience and maximize results. Whether you’re hosting a formal gala, fundraising dinner, or intimate donor event, we bring a strategic approach tailored to your mission and your crowd.
Auction strategy & planning – structuring your live and silent auction for maximum participation and revenue
Paddle raise (fund-a-need) execution – creating powerful moments that inspire direct giving at multiple levels
Professional benefit auctioneering – high-energy, polished delivery that keeps bidders engaged and giving
Event consulting – guidance on item selection, donor positioning, and flow of the program
On-site coordination support – working seamlessly with your team to ensure a smooth, successful event
Our Services Include
We understand that every dollar raised matters. Our focus is on creating an environment where donors feel confident, inspired, and motivated to give at their highest level.
If you’re planning a benefit event and want to elevate your results, we’d be honored to help you make it unforgettable—and impactful.
To inquire about a benefit auction,
call Tanner Willis at (434) 422-6613
or email Tanner@willisauctions.com